Dee Jay
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is a fictional character in the ''
Street Fighter , commonly abbreviated as ''SF'' or スト (''Suto''), is a Japanese media franchise centered on a series of fighting video and arcade games developed and published by Capcom. The first game in the series was released in 1987, followed by six ...
'' series. He made his first appearance in the 1993's ''
Super Street Fighter II is a competitive fighting game produced by Capcom and originally released as an arcade game in 1993. It is the fourth game in the ''Street Fighter II'' sub-series of ''Street Fighter'' games, following ''Street Fighter II: Hyper Fighting''. It r ...
'' as one of the four new characters introduced in the game. In the series, he is a Jamaican
kickboxer Kickboxing is a combat sport focused on kicking and punching. The combat takes place in a boxing ring, normally with boxing gloves, mouthguards, shorts, and bare feet to favour the use of kicks. Kickboxing is practiced for self-defense, general ...
and
karateka (; ; Okinawan language, Okinawan pronunciation: ) is a martial arts, martial art developed in the Ryukyu Kingdom. It developed from the Okinawan martial arts, indigenous Ryukyuan martial arts (called , "hand"; ''tii'' in Okinawan) under the ...
, as well as a recording artist and
breakdancer Breakdancing, also called breaking or b-boying/b-girling, is an athletic style of street dance originating from the African American and Puerto Rican communities in the United States. While diverse in the amount of variation available in ...
. He was the only character at the time to be designed by an American. Dee Jay was based on real-life kickboxer
Billy Blanks William Wayne Blanks (born September 1, 1955) is an American fitness personality, martial artist, actor, and the creator of the Tae Bo exercise program. Early life and education Blanks was born in Erie, Pennsylvania. He began his study of t ...
and has received mixed critical reception.


Appearances

Dee Jay made his debut in ''
Super Street Fighter II is a competitive fighting game produced by Capcom and originally released as an arcade game in 1993. It is the fourth game in the ''Street Fighter II'' sub-series of ''Street Fighter'' games, following ''Street Fighter II: Hyper Fighting''. It r ...
'' (1993) as one of the four new characters introduced in the game in addition to the original twelve character roster from previous ''
Street Fighter II is a fighting game developed by Capcom and originally released for arcades in 1991. It is the second installment in the ''Street Fighter'' series and the sequel to 1987's ''Street Fighter''. It is Capcom's fourteenth game to use the CP Syst ...
'' games. He enters the World Warrior tournament, seeking inspiration to develop a new musical sound. Dee Jay reappears as a playable character in the console versions of ''
Street Fighter Alpha 3 ''Street Fighter Alpha 3'', released as in Japan, Asia, South America, and Oceania, is a 2D fighting game originally released by Capcom for the arcade in 1998. It is the third and final installment in the '' Street Fighter Alpha'' sub-series, ...
'' (1998) and in the console version of '' Street Fighter: The Movie''. The game is set before the World Warrior tournament and depicts Dee Jay before he began his professional music career. While he was not included in ''
Street Fighter IV is a 2008 fighting game published by Capcom, who also co-developed the game with Dimps. It was the first original main entry in the series since '' Street Fighter III'' in 1997, a hiatus of eleven years. The coin-operated arcade game version wa ...
'', development of his character for its sequel, ''
Super Street Fighter IV is a 2010 fighting game produced by Capcom. It is an updated version of ''Street Fighter IV'' and has been said to mark the definitive end of the ''Street Fighter IV'' series. Having been deemed too large an update to be deployed as Downloadable ...
'', had commenced during the former game's development. Audio files of the announcer from ''Street Fighter IV'' announcing Dee Jay were found amongst the game's audio files. He was revealed along with
T. Hawk , commonly known as T. Hawk, is a fictional character in the ''Street Fighter'' series. He made his first appearance in the 1993's ''Super Street Fighter II'' as one of the four new characters introduced in the game. In the series, he is a Native ...
, who also originated from ''Super Street Fighter II'', and Juri, a character created for ''Street Fighter IV''. In ''Super Street Fighter II'', Dee Jay has a manager named Rick, while in ''Street Fighter Alpha 3'' he has an agent named Bob. Dee Jay is set to return in ''
Street Fighter 6 ''Street Fighter 6'' is an upcoming fighting game developed and published by Capcom. It is planned for release for PlayStation 4, PlayStation 5, Windows, and Xbox Series X/S on June 2, 2023. An arcade version exclusive to Japan is set to be relea ...
''. One of the trailers of ''
Street Fighter X Tekken (pronounced "Street Fighter Cross Tekken") is a crossover fighting game developed by Capcom and released in March 2012 for the PlayStation 3 and Xbox 360, in May for Microsoft Windows and in October for the PlayStation Vita. The game feature ...
'' showed parts of Dee Jay that resembles him. However he did not make it to the final roster. Instead, his appearance served as a swap costume for
Hwoarang is a fictional character from the ''Tekken'' fighting game series released by Namco Bandai Games. Hwoarang first appeared in ''Tekken 3'' and he has returned in all subsequent games. He is the Taekwondo student of Baek Doo San, and entered the th ...
.


In other media

Dee Jay plays a minor role in '' Street Fighter II: The Animated Movie''. Here, he beats up a few punks causing trouble at a nightclub before being warned by Guile and Chun-Li that he is being monitored by Shadaloo, which he does not believe until Chun-Li destroys one of their cyborgs in front of him. He was voiced by
Ginzo Matsuo The following is a list of ethnic slurs or ethnophaulisms or ethnic epithets that are, or have been, used as insinuations or allegations about members of a given ethnicity or racial group or to refer to them in a derogatory, pejorative, or ot ...
in Japanese and
Beau Billingslea John "Beau" Billingslea (born 1944) is an American actor, known as the voice of Jet Black in the critically acclaimed anime '' Cowboy Bebop'', Ogremon in ''Digimon'' and Homura and Ay, the Fourth Raikage in ''Naruto Shippuden''. In addition to ...
(credited as John Hammond) in English. In the 1994 live-action film version of ''
Street Fighter , commonly abbreviated as ''SF'' or スト (''Suto''), is a Japanese media franchise centered on a series of fighting video and arcade games developed and published by Capcom. The first game in the series was released in 1987, followed by six ...
'', Dee Jay was portrayed by Miguel A. Núñez, Jr. as one of the primary antagonists. He is depicted as a greedy
hacker A hacker is a person skilled in information technology who uses their technical knowledge to achieve a goal or overcome an obstacle, within a computerized system by non-standard means. Though the term ''hacker'' has become associated in popu ...
and
engineer Engineers, as practitioners of engineering, are professionals who invent, design, analyze, build and test machines, complex systems, structures, gadgets and materials to fulfill functional objectives and requirements while considering the l ...
working for General M. Bison. In the film's climax, Dee Jay flees from Bison's base with a trunk of Bison's money instead of staying to fight, only to find it full of useless "Bison Dollars" that Bison had planned to issue as currency once he took over the world. He is also seen telling
Zangief , based on Russian Зангиев, often called the , is a fictional character in Capcom's ''Street Fighter'' series. Considered to be the first controllable fighting game character whose moveset is centered on grappling, he made his first appeara ...
that Bison is the true enemy and had been using them both since his rise to crime power (though he had paid Dee Jay well while paying Zangief nothing). This version of Dee Jay appears in the console version of the ''Street Fighter: The Movie'' video game, and serves as the second of the four Grand Masters in the Street Battle mode (along with Zangief, Sagat and Bison).
UDON Udon ( or ) is a thick noodle made from wheat flour, used in Japanese cuisine. It is a comfort food for many Japanese people. There are a variety of ways it is prepared and served. Its simplest form is in a hot soup as with a mild broth called ...
's line of ''Street Fighter'' comics gives Dee Jay a minor role as a brainwashed agent of Shadaloo who breaks into
MI5 The Security Service, also known as MI5 ( Military Intelligence, Section 5), is the United Kingdom's domestic counter-intelligence and security agency and is part of its intelligence machinery alongside the Secret Intelligence Service (MI6), G ...
's Delta Red headquarters (along with other Doll agents) and frees a captured Doll agent from their custody. He is captured during the raid and his mind is restored with the help of Delta Red.


Character design

Dee Jay was conceived for ''Super Street Fighter II'' by American designer James Goddard, and his name was chosen as a variant on Goddard's nickname, DJames. He was the first ''Street Fighter'' character to be designed by an American, and only one of only three characters in the series to have been conceived by an American, along with Blade and Captain Sawada. While ''Super Street Fighter II'' was going to feature
Cammy , also referred to by her codename , is a fictional character in the ''Street Fighter'' fighting game series. She debuted in 1993 as one of the four new characters in ''Super Street Fighter II: The New Challengers''. She has also been featured in ...
,
T. Hawk , commonly known as T. Hawk, is a fictional character in the ''Street Fighter'' series. He made his first appearance in the 1993's ''Super Street Fighter II'' as one of the four new characters introduced in the game. In the series, he is a Native ...
, and two brothers who had the same design save for a head swap, Goddard felt that it would be redundant to have another pair of characters with the same fighting style. As a result, Capcom added Dee Jay in place of one of the brothers, while the other evolved into
Fei Long is a fictional character in the ''Street Fighter'' series. He made his first appearance in ''Super Street Fighter II'' in 1993 as one of the four new characters introduced in the game. In the series, he is a martial artist and action movie star ...
. The character concept came from interpreting
kickboxer Kickboxing is a combat sport focused on kicking and punching. The combat takes place in a boxing ring, normally with boxing gloves, mouthguards, shorts, and bare feet to favour the use of kicks. Kickboxing is practiced for self-defense, general ...
Billy Blanks William Wayne Blanks (born September 1, 1955) is an American fitness personality, martial artist, actor, and the creator of the Tae Bo exercise program. Early life and education Blanks was born in Erie, Pennsylvania. He began his study of t ...
from his role in ''
The King of the Kickboxers ''The King of the Kickboxers'' (also known as ''Karate Tiger V'' and ''No Retreat, No Surrender 4'') is a 1990 martial arts film directed by Lucas Lowe and starring Loren Avedon as Jake Donahue and Billy Blanks as Khan. Plot 1981, Bangkok, Thai ...
,'' but with a more cheerful disposition. Goddard suggested Blanks as an inspiration when the Japanese team asked for more design ideas. Goddard commented that "a really kick-ass black character would be awesome, instead of someone who was more negative, which is what you tended to see from the Japanese back in those days." In spite of the fact that Blanks is a bad guy in the film which he saw him in, ''
The King of the Kickboxers ''The King of the Kickboxers'' (also known as ''Karate Tiger V'' and ''No Retreat, No Surrender 4'') is a 1990 martial arts film directed by Lucas Lowe and starring Loren Avedon as Jake Donahue and Billy Blanks as Khan. Plot 1981, Bangkok, Thai ...
'', he states "his build and look, I just thought that it would make a great character --high-flying, crazy kicks... I mean, you have to remember, this was Billy Blanks pre-'
Tae Bo Tae Bo is a body fitness system that incorporates martial arts techniques, such as kicks and punches, which became popular in the 1990s. It was developed by American taekwondo practitioner Billy Blanks. Such programs use the motions of martial a ...
.' He was so bad-ass." Goddard began designing Dee Jay by drawing a sketch of him and sending it to the Japanese team. He sent the film ''The King of the Kickboxers'' by copying a VHS tape and sending it through
FedEx FedEx Corporation, formerly Federal Express Corporation and later FDX Corporation, is an American multinational conglomerate holding company focused on transportation, e-commerce and business services based in Memphis, Tennessee. The name "Fe ...
. He designed him as a "positive, fun character," implementing elements such as him being Jamaican, a "fun-loving guy," and a person who is trying to "jump-start his music career while kicking a lot of ass." While the design on his pants originally said "MANTIS," but was changed to say "MAXIMUM." This was because his sprite facing left was a mirror image of his sprite facing right, and the N and S in "MANTIS" would be reversed on the left sprite. According to Goddard, "we decided that Mantis wasn't going to work down the side of his pants, so we opted for Maximum." Soon after, Dee Jay was adapted into the 1994 ''Street Fighter'' film, played by
Miguel A. Núñez Jr. Miguel A. Núñez Jr. is an American actor. He is best known for his roles in ''The Return of the Living Dead'' and ''Life''. He played leading roles in ''Juwanna Mann'' and ''Tour of Duty'' and appears on the hit BET drama ''The Family Busines ...
with his musical background replaced by computer skills. As one of the only characters to be created by an American designer'', Street Fighter'' co-creator Akira Nishitani commented that he only learned the story behind the character's creation decades after.


Reception

Dee Jay has received a generally positive reception for his many appearances in the ''Street Fighter'' series. ''
Rocky Mountain News The ''Rocky Mountain News'' (nicknamed the ''Rocky'') was a daily newspaper published in Denver, Colorado, United States, from April 23, 1859, until February 27, 2009. It was owned by the E. W. Scripps Company from 1926 until its closing. As ...
'' described Dee Jay as "a flashy
rapper Rapping (also rhyming, spitting, emceeing or MCing) is a musical form of vocal delivery that incorporates "rhyme, rhythmic speech, and street vernacular". It is performed or chanted, usually over a backing beat or musical accompaniment. The ...
-type, and probably the best of the new four" characters introduced in ''Super Street Fighter II''. Total Magazine also praised his character design, and highlighted him as the "personal favorite of the Total team".
GameDaily GameDaily (GD) was a video game journalism website based in the United States. It was launched in 1995 by entrepreneur Mark Friedler under the name Gigex and focused on free game demo downloads. The site changed its business model from a flat fee ...
listed him at number seventeen on their "Top 20 Street Fighter Characters of All Time" article, noting the strength of his fighting style in game. Games World praised the 1994 ''Street Fighter'' film for casting
Miguel A. Núñez Jr. Miguel A. Núñez Jr. is an American actor. He is best known for his roles in ''The Return of the Living Dead'' and ''Life''. He played leading roles in ''Juwanna Mann'' and ''Tour of Duty'' and appears on the hit BET drama ''The Family Busines ...
as Dee Jay, rating his role as a 9 out of 10. However,
IGN ''IGN'' (formerly ''Imagine Games Network'') is an American video game and entertainment media website operated by IGN Entertainment Inc., a subsidiary of Ziff Davis, Inc. The company's headquarters is located in San Francisco's SoMa distri ...
editor Jesse Schedeen criticized his inclusion in the film, stating that he "seemed included merely for comic relief." In discussing the final character reveals of ''Street Fighter IV'',
Crave Online Mandatory (formerly CraveOnline Media) is a lifestyle website based in Los Angeles with sales offices in New York City, Chicago and San Francisco. The site is owned by media company Evolve Media, LLC. Mandatory focuses its contents into the male- ...
commented that they would have preferred Dee Jay.
Allgame RhythmOne , previously known as Blinkx, and also known as RhythmOne Group, is an American digital advertising technology company that owns and operates the web properties AllMusic, AllMovie, and SideReel. Blinkx was founded in 2004, went publ ...
editor Matthew House described Dee Jay as "widely missed." Professional ''Street Fighter'' player
Justin Wong Justin Wong, occasionally shortened to just Jwong, is a formerly American and now Canadian professional fighting game player. Wong has won more EVO titles than anyone else with nine tournaments won: seven for '' Marvel vs. Capcom 2: New Age of ...
said that Dee Jay impressed him "as a character more than Juri because they actually gave him a lot of tools in this game to make him really good." He commented that while he did not like him in ''Super Street Fighter II'', he liked him in ''Super Street Fighter IV'' "because the style he had in the other game was as a ''Street Fighter IV'' character." Fellow professional ''Street Fighter'' player Keith Stuart listed him as his second favourite ''Street Fighter'' character and praised his '' Super Street Fighter II Turbo'' incarnation, while also praising him for being "a really positive, happy character." ''IGN UK'' editor Martin Robinson, in discussing the Dee Jay,
T. Hawk , commonly known as T. Hawk, is a fictional character in the ''Street Fighter'' series. He made his first appearance in the 1993's ''Super Street Fighter II'' as one of the four new characters introduced in the game. In the series, he is a Native ...
, and Juri, stated that "all three of which we've played and all three of which we're already in love with." However, 1UP.com criticized Dee Jay's role in ''Super Street Fighter II,'' calling him a "loser" and commenting that Capcom had overestimated demand for such a game." In discussing ''Super Street Fighter II'', ''
Giant Bomb ''Giant Bomb'' is an American video game website and wiki that includes personality-driven gaming videos, commentary, news, and reviews, created by former ''GameSpot'' editors Jeff Gerstmann and Ryan Davis. The website was voted by ''Time'' mag ...
'' editor
Jeff Gerstmann Jeff Gerstmann (born August 1, 1975) is an American video game journalist. Former editorial director of the gaming website ''GameSpot'' and the co-founder/editor of the gaming website ''Giant Bomb'', Gerstmann began working at ''GameSpot'' in th ...
commented that "I did my best to basically pretend he didn't exist," stating that the "real stars" of the game were Fei-Long and Cammy. Dee Jay has been examined as a representation of black characters in games.
Kishonna Gray Kishonna L. Gray is an American communication and gender studies researcher based at the University of Kentucky College of Arts and Sciences. Gray is best known for her research on technology, gaming, race, and gender. As an expert in Women's and ...
writes about Dee Jay in the book ''Race, Gender, and Deviance in Xbox Live'', suggesting that Dee Jay is depicted as a "monstrous
other Other often refers to: * Other (philosophy), a concept in psychology and philosophy Other or The Other may also refer to: Film and television * ''The Other'' (1913 film), a German silent film directed by Max Mack * ''The Other'' (1930 film), a ...
" by his character design, as opposed to the more heroic features of the Japanese and American characters. ''Eurogamer'' notes that Dee Jay was one of only three black video game characters in the early 1990s, saying "the representation of black characters in the '90s seemed to get worse, with odd creative choices by developers and straight up laughable attempts at diversity, including a personal favourite, Dee Jay." Journalist and game critic Evan Narcisse notes Dee Jay as one of the few black characters in games from this period, as part of "a whole parade of hot-tempered brawn-centric bruisers and slangtastic slicksters have appeared in fighting game series ... all clearly meant to convey a ‘hip’ urban lifestyle in the broadest of strokes." ''Bitmob'' editor Brian Shirk mentions Dee Jay among ''Street Fighter'''s "most offensive stereotypes" reserved for poorer nations that had been colonized, commenting that his appearance "brings to mind the word "savage" that was typical of depictions of black people in early film.


References


External links

* Dee Jay'
Street Fighter II
an
Street Fighter Alpha
entries a
StrategyWiki.org
{{Street Fighter series Black characters in video games Capcom protagonists Dancer characters in video games Fictional dancers Fictional Jamaican people Fictional kickboxers Fictional karateka Male characters in video games Musician characters in video games Street Fighter characters Video game characters based on real people Video game characters introduced in 1993 fr:Dee Jay (Street Fighter) pt:Dee Jay